Store Listing Glossary

Standalone App: A custom app with branded app icon, loading screens and dedicated store listing page.

Embedded App: An app embedded in a Portal.

Portal: A container app housing multiple apps.

Store Listing: A standalone app or portal that can be downloaded from both the Apple App and Google Play stores. The app is listed with screenshots and related app details (e.g about the app, icon title etc.). This is a requirement for standalone and portal apps.

Store Listing Details: App or portal details that are submitted with the app. These details can include App Store Title, Icon Title, App Description, Android and iOS App Icons etc.

Store Submission: The process of sending an app to the Apple App or Google Play stores to be listed and downloadable.

Build: The version of an app that will be submitted to the Apple App and Google Play stores. This version of the app has been optimised for the Store Submission process.

Store Account: An Apple App and/or Google Play Developer program account that will be used to submit an App/build.

Apple ID: An Apple account which is used to register for the Apple Developer Program.

Apple Developer Program: The recurring subscription-based service which allows for Apps and Store Listing details to be submitted to the Apple App Store.

App Store Connect: Used to manage, compile and distribute apps to the Apple app store. Formerly split into the Apple Developer Centre and App Store Connect, is now one comprehensive platform.

Google Account: A Google account which is used to register for the Google Developer Program.

Google Play Developer Program: The service which allows for apps and Store Listing details to be submitted to the Google Play Store.

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